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Search Engine Optimisation or SEO is the simple activity of ensuring a website can be found in search engines for words and phrases relevant to what the site is offering. In many respects it's simply quality control for websites. Having said that, if there was ever an industry that was little understood by outsiders it's SEO.
Ongoing maintenance and optimisation is the key to achieving top SEO results. SEO is a constant evaluation; it requires your website to be updated regularly to keep in sync with ever changing search engine algorithms.
Search engines like Google and Bing rank pages on websites based on an algorithms that measure many different factors with the ultimate aim of delivering a relevant experience to someone looking for information. To do this, a company must "optimize" its website so that Google and other search engines understand what the site is all about, and ultimately display it on the search engine results pages when someone is looking for related information
The advantages of SEO?
Do you want more visitors for your website,while increase leads and turnover rates? Optimizing your website for search engines will help you on your way. Your direct advantages:
Increased accessibility and visibility on the web
Increased brand awareness
More interested visitors
We use these tasks to optimize your results:
Keyword Research and Analysis
Competitor Analysis
On-Site Search Engine Optimization
Strategic Organic Link Building
Manual search engine submission/XML site map creation
Google Analytics and statistics reporting
SEO copy writing, Online PR, Article submission
Local SEO campaigns – Listings